As authors, it’s our job to market our books, but truth be told, most of us would much rather be writing! It can be overwhelming figuring out what type of presence we need online and what creating a marketing strategy actually involves, which is why I asked digital marketing consultant, Faithe Emerich, to come on the show today.
Some of the topics we cover include:
social media presence
lead magnets/lead generators
connecting with your target audience
You don’t want to miss it!
*Tools mentioned include:
Content Management Systems:
Wordpress (hosted) Limitations as far as functionality
Wordpress (self-hosted) More flexibility
Social Media management platforms:
*I am currently not an affiliate with any of the services mentioned.
Faithe is a digital marketing consultant who uses graphic design, copy, and technology to help clients present compelling messages. Learn more about her and her work at www.faitheemerich.com.
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